Pink is a freaking great colour. In fact our marketing wiz Sara thinks it's so great that it has become a standing joke between her and Big Boss Johan.
But this pink in particular is extra special. (Even Johan agrees).
Because for every sold Rainb00bies T-shirt, we donate 100SEK to Rosa Bandet (Pink Ribbon) to help fight breast cancer.
"Lykke is the Nordic word for happiness. It is also the name of a knot shaped like an eight – something that never ends."
Red print on pink. True to size. Unisex.
If you want to make your own donation to Rosa bandet, click here.